TY - JOUR T1 - In for a penny, in for a pound JF - British Journal of General Practice JO - Br J Gen Pract SP - 238 LP - 238 DO - 10.3399/bjgp11X561492 VL - 61 IS - 584 AU - Saul Miller Y1 - 2011/03/01 UR - http://bjgp.org/content/61/584/238.abstract N2 - Money talks. There is no getting away from it. Everyone is trying to earn a crust. Opportunities are hard to pass by. Principles are all very well but they don't keep your feet warm when the snow comes.Of course, some really do stick to their principles even when doing so risks the security of their own money supply. What of them? The cynics would say such people are already rich – they can afford it. And truthfully, those that do and aren't already rich, they are exalted but rare. True paragons of virtue exist but I struggle to think of those I know.The great majority of us muddle through. We try to be good but are suitably hazy … ER -