TY - JOUR T1 - Viewpoint: General practice: font and centre JF - British Journal of General Practice JO - Br J Gen Pract SP - 478 LP - 478 DO - 10.3399/bjgp15X686617 VL - 65 IS - 638 AU - Simon Morgan Y1 - 2015/09/01 UR - http://bjgp.org/content/65/638/478.abstract N2 - I have a friend who is a font designer. I remember asking when he first told me of his occupation: ‘Would there be much of a demand for new fonts? Surely most churches would have one.’But he quickly corrected my misapprehension and confirmed that he was talking lexicographical, not baptismal, and that he spent the day shaving edges off letters, not marble. ‘You know, fonts. Like Times New Roman. Or Calibri,’ he followed up, ‘Or Broadway, if you want to be bold.’After an awkward pause, I realised that he had made a typographical joke. Admittedly, it was not so much Comic Sans as sans comedy, but I laughed politely. I didn’t want to come across as Arial Narrow-minded.Completely unexpectedly, since that first bad gag (his, not mine), I have become … ER -