Empowering online advertisements by empowering viewers with the right to choose: the relative effectiveness of skippable video advertisements on YouTube

…, M Kellar, D Zigmond - Journal of …, 2012 - journalofadvertisingresearch.com
In 2010, YouTube introduced TrueView in-stream advertising—online video advertisements
that allowed the user to skip directly to the desired video content after five seconds of viewing…

Assessing a new advertising effect: Measurement of the impact of television commercials on internet search queries

D Zigmond, H Stipp - Journal of Advertising …, 2010 - journalofadvertisingresearch.com
Most Americans today use both television and the Internet on a daily basis, and studies have
shown that many are frequently online or in proximity of a computer while they are watching …

[PDF][PDF] Google disease trends: an update

…, R Romano, T Zhang, G Hecht, D Zigmond… - Nature, 2013 - research.google.com
Background Our goal for the project is to produce a system that is accurate, finegrained, and
timely. The primary measures of forecast accuracy are for season start and peak; the …

Google's auction for tv ads

…, M Seltzer, D Tom, H Varian, D Zigmond - … Colloquium on Automata …, 2009 - Springer
… Compute the demand D of bidder i greedily as follows: (a) Sort all slots in Ti with pj ≤ vi(j)
according to decreasing value of … For all slots j ∈ D ∩ Sk for some i = k > 0 do: … The …

[PDF][PDF] Physician heal thyself: the paradox of the wounded healer

D Zigmond - British journal of holistic medicine, 1984 - davidzigmond.org.uk
… pathology and therapy, is clearly a major vehicle in this authoritarian circus (Zigmond, … • Mr
D has had ulcerative colitis for 10 years. I think he should now have his colon removed and be …

A minimal model for household effects in epidemics

…, LM Li, B Veytsman, D Yllanes, D Zigmond - Physical …, 2020 - iopscience.iop.org
Shelter-in-place and other confinement strategies implemented in the current COVID-19
pandemic have created stratified patterns of contacts between people: close contacts within …

Measuring advertising quality on television: deriving meaningful metrics from audience retention data

D Zigmond, S Dorai-Raj… - Journal of …, 2009 - journalofadvertisingresearch.com
This article introduces a measure of television ad quality based on audience retention using
logistic regression techniques to normalize such scores against expected audience behavior…

[PDF][PDF] The Medical Model–its Limitations and Alternatives

D Zigmond - Hospital Update, 1976 - marco-learningsystems.com
Although most doctors' working time is spent using the Medical Model, we might find the
term difficult to define precisely. This reflects entrenched methods of thinking that are …

[HTML][HTML] The Transmission of IP Over the Vertical Blanking Interval of a Television Signal

R Panabaker, S Wegerif, D Zigmond - 1999 - rfc-editor.org
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More funding, training, and recruitment? Or just more Verschlimmbesserung?

D Zigmond - British Journal of General Practice, 2022 - bjgp.org
“It was such ‘organic’growth of familiarity, community, and care that sustained the practitioners’
deep work satisfactions and thus the mostly buoyant morale, excellent recruitment, and …